Our Process
Health & nutritional benefits of
frozen fruit and vegetables
Locked-in nutrients
Harvested at peak ripeness
Minimal processing
Fibre stays intact
Makes healthy eating easier
Frozen done properly
At Fruzio, we believe nutritious food should be easy to access, easy to use, and easy to love. That’s why we specialise in premium frozen fruit and vegetables, picked at peak ripeness and frozen fast to lock in goodness.
Fresh produce often gets the spotlight, but frozen fruit and veg deserve way more credit. Because they’re harvested at their nutritional peak and flash-frozen within hours, frozen fruits and vegetables can be just as nutritious, and often more nutritious, than fresh produce that’s travelled long distances and sat in storage for days.
The result? Food that’s packed with nutrients, available year-round, easier on your budget, and better for reducing food waste.
Why frozen wins
When it comes to preserving nutrients, the freezer does the heavy lifting. Fresh fruit and vegetables can lose up to 40% of their vitamin C after just three days in the fridge. Frozen produce, on the other hand, retains up to 90% of its vitamins and minerals - even after months in the freezer.
And flavour? No compromise there. Freezing locks in taste and texture, making frozen fruit perfect for smoothies, desserts and baking, and frozen vegetables ideal for soups, stir-fries and quick midweek meals.
Convenient, nutritious, and seriously tasty.
Frozen just makes sense.
Affordable, everyday goodness
Better value for money
Frozen fruit and vegetables are often more cost-effective, especially when you factorin the edible portion - no paying for stems, leaves or spoilage.
Less food waste
With a freezer life of up to 12 months, frozen produce won’t get forgotten in the crisper drawer.
Stable year-round pricing
Frozen produce isn’t affected by seasonal price spikes, unlike fresh fruit and vegetables.
Use what you need
Take what you need, return the rest to the freezer.
Practical, flexible, always ready
Ready to use
Washed, peeled and chopped, saving time on prep.
Long shelf life
A reliable supply of nutritious food on hand, whenever you need it.
Incredibly versatile
Perfect for smoothies, soups, stews, baking, stir-fries and more.
Supporting local, sourcing global
We proudly source fruit and vegetables from New Zealand growers wherever possible. Supporting the local frozen industry matters to us as it supports regional communities, creates local jobs, and strengthens our domestic food chain. However, New Zealand’s climate and scale mean we simply can’t grow everything here, or grow it in sufficient volume year-round. Some fruits, such as tropicals aren’t commercially grown in New Zealand. Even for crops that are grown locally, much of the harvest must be sold fresh for growers to remain commercially viable. This naturally limits the volume available for freezing.
To ensure consistent availability and quality 12 months of the year, we source from trusted international growing regions that specialise in specific crops. By sourcing both locally and globally, we can offer Kiwi families reliable supply without compromising on standards.
In many cases, sourcing from these regions means:
- Optimal growing conditions
- Peak ripeness at harvest
- Larger scale production
- Greater year-round consistency
Our partner selection process
We don’t buy from just anyone.
We carefully select every growing and processing partner based on strict quality, food safety and ethical standards. Many of our international and local partners have worked with us for over 20 years. These are relationships built on transparency, accountability and shared values.
Every supplier is:
- Rigorously audited against our quality and food safety requirements
- Regularly reviewed to ensure compliance with international certifications
- Assessed for ethical, environmental and operational standards
